What matters to us?

The future of marketing.

What matters to us?

Long idea trumps big idea.

What matters to us?

Content that matters.

What matters to us?

Organisations that last.

Case Study: Ecosystems
Case Study: Platform
Screenshot des Porsche Newsrooms
Case Study: Strategy
Ansicht der Bosch Website auf dem iPad
“In the future, marketing will have to be set up to collaborate, react and adapt.”
Karsten Krämer, Chief Operating Officer at C3
Case Study: Ecosystems
Mensch schneidet Brett mit Bosch-Stichsäge

The future of marketing.

Farewell to silos and agency zoo – client pods as a timely model for client-agency collaboration.

Case Study: Platform
Giesecke+Devrient Website als Mobilansicht
Case Study: Strategy
Continental Fahraufnahmen in den Bergen
“That one big idea is important, but we interpret it as a marathon, not as a sprint. We call it the long idea.”
Franzis Heusel, Chief Market Officer at C3
Case Study: International Communication
Wintershall Dea Mitarbeiter auf Baustelle
Case Study: Campaign
Rezo und Space Frogs für Techniker Krankenkasse Kampagne

Long idea trumps big idea.

Why contemporary creativity needs marathon runners - and why the effects last longer than standard advertising.

News

The five most important moving image trends

Peter Kasza, Executive Director Motion at C3, takes a look ahead.

News

C3 launches Cyan consulting unit

The agency C3 Creative Code and Content wants to support its customers more with digital transformation and therefore founds Cyan.

News

Long Idea trumps Big Idea

How to implement a Long Idea instead of a Big Idea best. A guest article by Franzis Heusel, Managing Director and Chief Market Officer of C3 Creative Code and Content

700

people

9

locations

5

countries

“We don’t just have to be able to produce good content – we also have to know where it will take full effect.”
Adel Gelbert, Chief Executive Officer at C3

Organisations that last.

How we organise future-proof communication – and how we build resilient organisations for companies.

Case Study: Reporting
Auszüge aus dem enercity Geschäftsbericht
“Waterfall processes and working in professional silos are no longer appropriate. Always-on communication requires always-on collaboration.”
Christine Pollithy, Project Director Business Transformation at C3
Case Study: Campaign
Influencer für Organspende Kampagne
Case Study: Platform
Michael Schumacher App
Case Study: Platform
Beispielmeldung aus dem ProSiebenSat.1-Newsroom
News

IKK classic and C3 want always-on content marketing

The IKK Classic aims to become the pioneer of digitalisation in the health insurance industry. The key companion on this path is C3. With Client Pod, the agency has developed a model that is organised around the client.

News

Podcasts as a chance for "thrilling storytelling"

Christian Breid, Managing Director and Chief Development Officer at C3 talks about the new audio format.

News

C3 enters the consulting business with Cyan

It is one of the most significant trends in the industry: every second agency feels that they want to position themselves as consultants. The content agency C3 is now even setting up its own unit for this purpose - and is as self-confident as it is pugnacious about founding Cyan.

Content that matters.

Strategies, concepts and formats that make the difference.

Case Study: Campaign
Kinderfußballmannschaft hebt Tor an
Case Study: Campaign
Moderatoren des o2 Brandchannels beim Posen

Creating what matters.

Creating what matters – we make brands a relevant part of customers’ lives. Over 700 employees develop and implement content marketing solutions, with measurable impact. C3 combines creativity, content and technology, uniting all aspects of cutting-edge marketing under one roof, from strategy and concept, to content creation, technology and platform competence, to marketing intelligence, channels and performance. C3 is the leading European content marketing agency with offices in Berlin, Munich, London, Hamburg, Stuttgart, Frankfurt, Essen, Zagreb, Prague and Ljubljana, and an international network of partners.