YouTube marketing at its best
We set up the entertainment channel for the Telefónica o2 corporation from scratch and produced several YouTube original formats. And because data is our best friend, we also took care of the performance and media behind the content and videos. That way we could quickly identify what was well-received by the target group, what worked and what didn’t.
views in 12 months
PRODUCTION MANAGEMENT: Franziska Waltl
DIRECTOR: Michael Halberstadt
EXECUTIVE PRODUCER: Peter Kasza